The Financial Communications Society

Elevate Your Game

Join our community

Become a member

Sign up or renew your FCS membership in 2018 and take advantage of a special discounted rate of $100.

Events

Lunch

"Disruptive ETFs Demand Differentiated Marketing"

Chicago
08
Mar
11:30
am
View More Close

Event Summary:

FCS Chicago takes a look at the splash ETFs are making in the marketplace -- and what that means for marketers.

With inflows at record levels and still on the rise, ETFs are here to stay.  With new ETFs being launched every day, financial brands need to be cutting-edge with their marketing strategies in order to be differentiated.  The need to articulate a firm’s distinct value proposition is more important than ever. Learn from our experts as they share their challenges and successes in standing out in a crowded marketplace.  Our panel discussion will focus on:

  • An overview of ETFs industry and where it's headed
  • The role of content, technology, data analytics, and distribution
  • How your marketing campaigns can be disruptive and effective in the asset management space
  • How to strategize for long-term success

Become a sponsor

Sponsors:

  • FCS Chicago Premier Sponsor:

    Seeking Alpha

Featuring:

  • Hollie MurrinPanelist

    Director of Product Marketing

    Invesco PowerShares
  • David PartainPanelist

    Director of Marketing, FlexShares

    FlexShares/Northern Trust
  • Bill BeldenPanelist

    Head of ETF Business Development

    Guggenheim Investments
  • Athanasios (Tom) PsarofagisModerator

    ETF Analyst

    Bloomberg Intelligence

Tickets:

Membership Price:
$ 75.00
Young Members Circle Price:
$ 70.00
Branded Table (10) Price:
$ 800.00
Non-Member Price:
$ 90.00

This event has ended

Union League Club, 65 West Jackson Boulevard, Chicago
Social

3rd Annual FCS Rangers Night

New York
12
Mar
06:00
pm
View More Close

Event Summary:

Join us in a private suite for a great night of hockey and camaraderie as the New York Rangers take on the Carolina Hurricanes.  This is our third year hosting this event, and it will be another surefire winner.

Seating is strictly limited, with preference going to Sponsors.

Here are the available packages:

  • Center Ice Sponsorship (Lead Sponsor): $4,400 (includes 11 tickets)
  • Power Play: $3,250 (includes 8 tickets)
  • Face-Off: $1,650 (includes 4 tickets)
  • Shoot-Out: $900 (includes 2 tickets)

To book your sponsorship, contact event chairs:

 

Sponsors:

  • Center Ice Sponsor:

    Pandora
  • Face-Off Sponsor:

    MacMillan Communications
  • Face-Off Sponsor:

    Reuters
  • Face-Off Sponsor:

    SmartBrief
  • Face-Off Sponsor:

    U.S. News & World Report
  • Shoot-Out Sponsor:

    Business Journals

Tickets:

Membership Price:
$ 395.00
Non-Member Price:
$ 450.00

This event has ended

Madison Square Garden, 4 Pennsylvania Plaza, NYC
Lunch

"Women: Investors, Savers, Consumers, Coveted Rela...

New York
15
Mar
12:00
pm
View More Close

Event Summary:

For the past two years ago, the FCS hosted successful luncheons in New York and Chicago featuring panel discussions around the theme “Marketing Financial Services to Women.”  

Our goal is to continue to evolve that theme with stories of how brands are responding to the growing purchase-power of women, as well as their growing influence as a political force and social media voice.

  • How are financial marketers reacting... retrenching... rethinking...?
  • How has the opportunity to build consumer relationships with women changed... improved... become more challenging?

The FCS audience will learn how our industry leaders are addressing a segment that expects smart, elevated engagement from their financial partner.

 

Sponsorships for this event are available.

Featuring:

  • Susan CanavariPanelist

    Chief Brand Officer

    Chase
  • Jennifer LindauerPanelist

    SVP, Director of Advertising, Global Consumer Mktg

    Citi
  • Lori DillonPanelist

    EVP Director Brand, Advertising, Consumer Strategy

    Citizens Financial Group
  • Paula BrancatoPanelist

    Financial Planner

    Barnum Financial Group
  • Jenifer BermanModerator

    SVP Marketing and Studios

    Business Insider
  • Anita WatkinsKeynote Speaker

    Global Head of Qualitative

    Kantar

Tickets:

Membership Price:
$ 110.00
Young Members Circle Price:
$ 100.00
Branded Table (10) Price:
$ 1,500.00
Non-Member Price:
$ 160.00

This event has ended

The New York Yacht Club, 37 West 44th Street, NYC
Breakfast

"Identifying the Financial Audience by Mindset"

SAN FRANCISCO
20
Mar
08:00
am
View More Close

Event Summary:

FCS SF begins is 2018 breakfast series with a discussion on "Identifying the Financial Audience by Mindset."

Our panel of marketing experts will delve into various questions around the importance of segmentation in today's data-driven marketplace:

  • How do you segment your audience for financial services?
  • How do you balance or integrate psychographics and demographics?
  • How should Financial differ from other verticals? And what can we learn from other verticals?

The presentation by Soumen Mukherjee, Managing Partner, Kantar Millward Brown, will be followed by a panel of brand marketers discussing the importance of identifying the right audience segments.

Become a sponsor

Sponsors:

  • Presenting Sponsor:

    Flipboard
  • FCS West Platinum Sponsor:

    Investing Media Solutions
  • FCS West Platinum Sponsor:

    Insider
  • FCS West Platinum Sponsor:

    Seeking Alpha
  • FCS West Diamond Sponsor:

    Oath
  • FCS West Gold Sponsor:

    Bloomberg Media
  • FCS West Gold Sponsor:

    Forbes
  • FCS West Gold Sponsor:

    Quartz
  • FCS West Gold Sponsor:

    Reuters
  • FCS West Gold Sponsor:

    The Wall Street Journal
  • FCS West Silver Sponsor:

    Mitre Media
  • Event Raffle Sponsor:

    Realtor.com

Featuring:

  • Soumen MukherjeePresenter

    Managing Partner

    Kantar Millward Brown
  • Michele CardinalPanelist

    Head of iShares Global Brand and Advertising

    BlackRock
  • Josh QuittnerModerator

    Editorial Director

    Flipboard

Tickets:

Membership Price:
$ 75.00
Young Members Circle Price:
$ 65.00
Branded Table (8) Price:
$ 680.00
Non-Member Price:
$ 90.00

This event has ended

Omni San Francisco Hotel, 500 California Street, San Francisco
Social

Customer Centricity in Digital Marketing

New York
22
Mar
06:30
pm
View More Close

Event Summary:

CME Group will host the first "Cocktails with Content" of 2018 for FCS New York on March 22nd at their Financial District offices, located in Battery Park City with extraordinary views.

The panel discussion will focus on the evolution of financial marketing -- everything that is being revolutionized by technology.  We'll cover Personalization and Customer-Centricity in the age of Content Marketing, account-based marketing (ABM) and the limitless impact of the Digital Experience.

Sponsors:

  • Exclusive Programming Partner:

    CME Group

Featuring:

  • Kevin ComerPanelist

    Executive Director and Global Head of Marketing

    CME Group

Tickets:

Membership Price:
$ 75.00
Young Members Circle Price:
$ 50.00
Non-Member Price:
$ 90.00

This event has ended

CME Group, 300 Vesey Street, New York City
Breakfast

"The Future of Finance"

SAN FRANCISCO
17
Apr
08:00
am
View More Close

Event Summary:

FCS SF will stage a breakfast panel discussion on crypto-currencies and other emerging trends in finance, primarily driven by technology.

We'll look at how traditional financial institutions are adapting to these trends -- or whether they're ignoring them.  We'll gauge the impact of these business strategies on the supporting marketing strategies.  Our panel of experts will explain what it means for consumers and companies to begin using currencies like Zcash and Bitcoin, and what processes and behaviors will be affected.

The line-up of our panelists and our moderator will be announced at a later date.

Become a sponsor

Sponsors:

  • FCS West Platinum Sponsor:

    Seeking Alpha
  • FCS West Gold Sponsor:

    Forbes
  • FCS West Gold Sponsor:

    Reuters

Tickets:

Membership Price:
$ 75.00
Young Members Circle Price:
$ 65.00
Branded Table (8) Price:
$ 680.00
Non-Member Price:
$ 90.00

This event has ended

Omni San Francisco Hotel, 500 California Street, San Francisco
Award

24th Annual FCS Portfolio Awards Gala

New York
10
May
05:30
pm
View More Close

Event Summary:

The 24th Annual FCS Portfolio Awards Gala Dinner & After Party will be held at the recently renovated Ziegfeld Ballroom in New York City.  Our legendary event meets a famed landmark.

Stay tuned for announcements about the Awards Dinner agenda.

 

For information, contact Event Chairs Kevin Windorf or Cindy Pabst.

Tickets:

Membership Price:
$ 525.00
Young Members Circle Price:
$ 500.00
Branded Table (10) Price:
$ 11,000.00
Non-Member Price:
$ 600.00

This event has ended

Ziegfeld Ballroom, 141 West 54th Street, New York City

News