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Paul Gennaro, SVP, Chief Brand & Communications Of...New York
FCS New York opens the New Year by continuing its CMO luncheon series. Our January speaker will be Paul Gennaro, SVP, Chief Brand & Communications Officer, Voya Financial, on Thursday, January 30th.
Voya's Retirement business is a leading provider of retirement products and services in the U.S., serving more than 49,000 institutional clients and nearly 5.1 million individual retirement plan investors. Voya also has approximately 1,700 financial advisors serving the retail market. Voya is focused on guiding Americans to greater retirement readiness and financial wellness through employer-sponsored savings plans and holistic retirement and income guidance.
Voya’s vision is to be America’s Retirement Company®. Paul will discuss the marketing strategy behind this brand positioning as well as the firm's mission to make a secure financial future possible — one person, one family, one institution at a time.
Join us for Paul's intriguing presentation.
- Paul GennaroGuest speaker
SVP, Chief Brand & Communications OfficerVoya Financial
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"How Wealth Managers Must Differentiate Themselves...New York
FCS New York is delighted to deliver an important breakfast content program for wealth management/asset management marketers who are struggling with differentiation at either the enterprise level or advisor level. Gone are the days of relying on products or performance as differentiators; instead, investors want to form a relationship with their financial advisors and become part of a more engaged community.
April Rudin, Founder/President, The Rudin Group, will moderate a panel of leading marketing experts, discussing how to leverage enterprise-level branding in a way that resonates with today’s investors -- including millennials, Gex-X, and baby boomers -- as well as investors from all tiers, from retail to ultra-affluent.
Additional panelists to be announced.
Join us on Tuesday, February 11th at the New York Yacht Club, to learn how marketers can develop marketing and messaging that attracts and engages prospects, clients, and centers of influence to the wealth management community.
This is a sponsorable event; contact FCS CEO Kevin Windorf for details/options.
- April RudinModerator
Founder and PresidentThe Rudin Group
- Chris PattersonPanelist
Chief Marketing & Communications OfficerGeller & Company
- Paul NobilePanelist
Chief Marketing OfficerArtivest
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"Financial Marketers Enter the Streaming Wars"SAN FRANCISCO
FCS San Francisco will stage its first breakfast event of 2020 with a very topical theme: the impact of streaming and digital on financial marketing and the continued evolutionary growth of traditional advertising.
When it comes to advertising, marketers need a multi-faceted approach to remain on the cutting edge of digitalization. Over the top (OTT) and streaming have gained traction with consumers and have emerged as an effective platform for advertisers -- with 65.3 million homes using connected TV. How are financial companies adapting to stay front-and-center with audiences?
We invite you to join leaders from financial services, streaming and digital media for a conversation about the intersection of financial services and emerging media platforms. The discussion will include:
- Current landscape for OTT advertising
- Trends likely to gain momentum in 2020
- Best practices for reaching a target audience
- Audience Q&A
The full panel of marketers will be announced, but don't delay in reserving your ticket or table today.
This is a sponsorable event; contact FCS CEO Kevin Windorf for details.
Special thanks to the FCS West Steering Committee behind this exciting event:
- Alyssa Bernstein, WarnerMedia
- Chris Bowlby, The Information
- Claire Kurmel, Matthews Asia
- Joanna Parmer, WSJ | Barron's Group
- Shaun Shen, Investor's Business Daily
- Eric WilkerPanelist
Senior Vice President, Corporate SynergyWarnerMedia
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5th Annual FCS Rangers Game NightNew York
Calling all sports fans for our 5th Annual New York Rangers Game Night. Join us on Tuesday, March 3rd, as the Rangers host the 2019 Stanley Cup Champion St Louis Blues. We’ll watch the game from a private open suite on the Bridges level of Madison Square Garden.
Doors open at 6:00pm for food and open bar. Game time is 7:00pm.
Seating is strictly limited. But there are no limits to the fun to be had at this exclusive party. Among the highlights will be a visit to our event by a New York Rangers alumnus.
Sponsorships are available:
- BREAKAWAY SPONSOR (Exclusive) SOLD
- CENTER ICE SPONSOR (Exclusive) SOLD
- POWER PLAY SPONSOR (Limited to two) 6 tickets: $2,800
- FACE-OFF SPONSOR 4 tickets: $1,650
- SHOOT-OUT SPONSOR 2 tickets: $900
LAST YEAR’S FCS RANGERS GAME NIGHT SOLD OUT A WEEK IN ADVANCE! So don't delay in reserving your package by contacting:
FCS CEO Kevin Windorf, or one of our Event co-chairs:
Center Ice Sponsor:Bloomberg Media
Tickets are sold by sponsorship package only.
“Brand Purpose in Financial Marketing"New York
On March 10, the FCS will present “Brand Purpose in Financial Marketing,” hosted by The New York Times, our exclusive programming partner for this exciting breakfast event. Featuring a panel discussion with senior marketers from leading financial brands, we’ll stage a highly interactive conversation about how corporations are shifting the marketing landscape by giving new meaning and focus to ‘brand purpose.’ Extending beyond corporate social responsibility, brands are re-defining their relationships with consumers – at the individual and affinity levels – and with whole communities – from geographic to virtual. 'The greater good' has become more than a catch-phrase for corporate America.
Join us to learn how this evolving strategic direction will impact branding and marketing tactics in 2020 and beyond.
Full slate of panelists to be announced.
Exclusive Programming Partner:The New York Times
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