Events

As part of our new FCS Members Only Virtual Event Series (MOVES), we’re proud to welcome David Thuma, EVP, Chief Marketing Officer, PNC, on Thursday, December 10. David will be joined by Dresdyn Hefferen, SVP, Marketing Director, Brand Management and Marketing Centers of Excellence, PNC, and Barbara Chandler, Group Account Director, Deutsch. Their presentation wll be on "Building Great Client-Agency Partnerships."

Our exclusive online conversation will begin at 12 noon ET.

In gratitude to David, the FCS will make a $1,000 donation to Make-A-Wish as chosen by David himself.

You must have a new or renewed membership as of September 1 to access this live event, or access the replay recording.

The registration link will be posted here on September 1 and visible to members only.

For information on Membership, please read our News article.

You’re welcome to submit questions to David ahead of this event by emailing us at [email protected]. Your question may be selected to be answered live during the event with attribution. In either case, your email will be provided to David.

This event is sponsorable.  Please contact FCS CEO Kevin Windorf.

VIDEO REPLAY

To celebrate the 15th annual presentation of the prestigious FCS Financial Marketer of the Year award, we invite you to join us for a virtual awards ceremony on Wednesday, December 9th at 5:30pm ET. This event will pay tribute to the 2020 FMY Award winner and the top two runners up.

The shortlist of finalists for the 2020 FCS Financial Marketer of the Year has been announced.  Listed alphabetically by company, they are:

• Andrea Zaretsky, Chief Marketing Officer, E*TRADE Financial
• David Williams, Head of Advertising, Sponsorships and Creative Services, New York Life
• John Brockelman, Global Head of Brand Marketing & Communications, State Street Global Advisors

We will also present the 5th Anniversary FCS Jamie E. DePeau Leadership Award. As announced on November 12, this year's recipient is Renée Baker of Raymond James.

The event will open with a Happy Hour toast sponsored by Jornaya.

REGISTER FOR THIS FREE VIRTUAL EVENT

As part of our new FCS Members Only Virtual Event Series (MOVES), we’re proud to welcome Ben Jankowksi, Group Head, Global Media, Mastercard.

Our exclusive online conversation will begin at 12 noon ET.

In gratitude to Ben, the FCS will make a $1,000 donation to Gilda's Club in Warminster, Pennsylvania.

You must have a new or renewed membership confirmed on or since September 1 to access this live event, or access the replay recording.

The registration link will be posted here on September 1 and visible to members only.

For information on Membership, please read our News article.

You’re welcome to submit questions to Ben ahead of this event by emailing us at [email protected]. Your question may be selected to be answered live during the event with attribution. In either case, your email will be provided to Ben.

VIDEO REPLAY

The FCS Young Members Circle (YMC) continues our three-part virtual event series called "Your Future At Work." In collaboration with exclusive programming partner Forbes, YMC is presenting panel discussions on key topics top of mind for young professionals today: Diversity, the Post-Pandemic Workplace, and Careers.

2020 has undoubtedly caused unprecedented changes to consumer behavior, work culture and the marketing landscape. As marketers, we are now presented with new and nuanced challenges, and find ourselves asking, “How will the ways in which we work, where we work, and how we work continue to manifest and evolve”? 

The second event in the series, Financial Marketing’s Future in a Post-Pandemic World, will explore the shifts marketers have made to reach consumers during a global crisis. The conversation will address how to decipher between the long-term marketing strategies that are here to stay and the short-term tactics that will be left behind.

Moderated by Sadé Muhammad, Director of Representation & Inclusion Partnerships, Forbes, the panel will include:

• Leonor Palao, VP, Brand, J.P Morgan Asset Management
• Vanessa Romann, Chief Growth Officer & Managing Director, Havas
• Luigi Laredo, Director of Digital Marketing, Royce Investment Partners

Paul Reiss, Group Vice President, Strategic Partnerships & Licensing, Forbes, will offer opening remarks.

While the content for this series has been designed with our young professional audience in mind, all FCS members and our industry colleagues are welcome to register for these free events.

REGISTER FOR THIS FREE VIRTUAL EVENT

As part of our new FCS Members Only Virtual Event Series (MOVES), we’re proud to welcome Connie Weaver, Chief Marketing Officer, Equitable, on Thursday, November 19.

Our exclusive online conversation will begin at 12 noon ET. Connie will be interviewed by John McCormick, Chair of the FCS Programming Committee.

In gratitude to Connie, the FCS will make a $1,000 donation to Make-A-Wish as chosen by Connie herself.

You must have a new or renewed membership as of September 1 to access this live event, or access the replay recording.

The registration link on this page is visible to members only.

For information on Membership, please read our News article.

You’re welcome to submit questions to Connie ahead of this event by emailing us at [email protected]. Your question may be selected to be answered live during the event with attribution. In either case, your email will be provided to Connie.

VIDEO REPLAY (note: may not play on Chrome)

The FCS will present a virtual book event with Berta Aldrich, the president of FCS Philadelphia, in celebration of the publication of "Winning the Talent Shift: Three Steps to Unleashing the New High Performance Workplace." Berta's first book exposes today’s barriers for women, diverse talent, and high performers while showing boards, executives, and C-suite leaders the path to industry leadership.

Berta is the Chief Marketing and Human Resources Officer for Private Advisor Group, a national financial advisory firm headquartered in Morristown, NJ, with more than $21 billion under management. In 2016, Berta was the inaugural recipient of the FCS Jamie E. DePeau Leadership Award.

During our one-on-one conversation with Berta on November 18th, Berta will talk about her new book, the insights she's gleaned over a career that's included Principal, Vanguard and FS Investments, and the many successes of working in and leading successful teams.

We will stage a raffle for several attendees to win autographed copies of Berta's book.

REGISTER FOR THIS FREE VIRTUAL EVENT

VIDEO REPLAY (note: may not play on Chrome)

The FCS is proud to partner with The New York Times to stage our annual event on "Women and Wealth." This is our first virtual event on the topic and first opportunity to reach a truly national audience for this timely conversation.

Women are increasingly taking the lead with regard to investment decisions and are coming into more wealth than ever before. According to McKinsey, “By 2030, American women are expected to control much of the $30 trillion in financial assets that baby boomers possess, a wealth transfer of such magnitude it approaches the GDP of the United States.”

This shift in women’s financial power poses compelling questions and opportunities for financial institutions. How do marketing and communications strategies need to change to better connect and build trust with female investors? What is new research telling us about how women’s wealth priorities may be different from prior generations?

In this FCS panel discussion, we’ll explore what initiatives have worked and resonated most with this audience, what past and current outreach looks like, and what future plans are to communicate to this ever-more important segment of clients.

Rebecca Blumenstein, Deputy Managing Editor, The New York Times will moderate our panel, which will include:

• Nicole Pullen Ross, Managing Director | NY Region Head, Private Wealth Management and Head of Sports & Entertainment Solutions, Goldman Sachs
• Kim Grant, SVP, Enterprise Customer Engagement and Investment, Bank of America
• Barri Rafferty, Executive Vice President, Head of Communications, Wells Fargo

REGISTER FOR THIS FREE VIRTUAL EVENT

As part of our new FCS Members Only Virtual Event Series (MOVES), we’re proud to welcome Russell Findlay, Global Chief Marketing Officer of international specialist insurer Hiscox. Russ is also the 2019 recipient of the FCS Jamie E. DePeau Leadership Award.

Our exclusive online conversation will begin at 12 noon ET. Russ will be interviewed by Tom Jago, Managing Director of The Ward Group and Vice Chair of the FCS Board of Directors.

You’re welcome to submit questions to Russ ahead of this event by emailing us at [email protected]. Your question may be selected to be answered live during the event with attribution. In either case, your email will be provided to Russ.

In gratitude to Russ, the FCS will make a $1,000 donation to The Findlay Family Foundation, which provides college scholarships to high school seniors facing financial need.

You must have a new or renewed membership confirmed on or since September 1 to access this live event, or access the replay recording.

The registration link posted on this page is visible to members only.

For information on Membership, please read our News article.