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Members Only: Beth Wood, CMO, Principal Financial Group



As part of our new FCS Members Only Virtual Event Series (MOVES), we’re proud to welcome Beth Wood, SVP, Chief Marketing Officer, Principal Financial Group, on Thursday, October 29.

Our exclusive online conversation will begin at 12 noon ET.

Beth's presentation is entitled: "Distinction through Purpose."

In gratitude to Beth, the FCS will make a $1,000 donation to Ronald McDonald House, as chosen by Beth herself.

To access this live event, or access the replay recording, you must have a new or renewed membership confirmed on or since September 1.

The registration link on this page is visible to members only.

For information on Membership, please read our News article.

You’re welcome to submit questions to Beth ahead of this event by emailing us at [email protected]. Your question may be selected to be answered live during the event with attribution. In either case, your email will be provided to Beth.

This event is sponsorable.  Please contact FCS CEO Kevin Windorf.


Beth WoodGuest Speaker

SVP, Chief Marketing Officer

Principal Financial Group

Beth Wood is senior vice president and chief marketing officer of Principal Financial Group®. She is responsible for global marketing and customer experience. Her team is primarily focused on brand strategy, media, public relations, social media, performance marketing, content strategy and development, analytics, market research, customer experience, design & innovation, integrated marketing and meeting and event planning. Beth joined Principal® in July 2019. Prior to Principal, Beth was vice president and chief marketing officer of the individual businesses for Guardian Life Insurance in New York City. Her responsibilities included leading digital marketing transformation across the life, disability, annuity, and wealth management businesses. She held this role since 2016. Before that, she served as second vice president, life and agency marketing at Guardian. Beth has more than 25 years’ experience as a brand and marketing leader. She’s held numerous marketing leadership roles in the consumer-packaged goods and healthcare industries, with companies such as Frito-Lay and Johnson & Johnson. Beth earned her BS in marketing communications from Babson College in Wellesley, Mass. She’s also earned her digital marketing certification from Cornell University and a digital transformation certificate from the University of California, Berkeley Haas School of Business.


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This is a MEMBERS ONLY event.

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October 29, 12:00PM EDT
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  • Access to the live event and recording are restricted to Members only.