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08
Apr

Members Only: Jenna Lebel, Chief Marketing Officer, Liberty Mutual Insurance

Webinar

Summary

As part of our FCS Members Only Virtual Event Series (MOVES), we’re proud to welcome Jenna Lebel, Chief Marketing Officer, for Liberty Mutual Insurance.

Jenna will be interviewed by Jackie DeAngelis, financial correspondent for the Fox Business Network. Our exclusive virtual event will begin at 12 noon ET.

In gratitude to Jenna, the FCS will make a $1,000 donation to her charity of choice: The Jimmy Fund, which solely and directly benefits Dana-Farber Cancer Institute's lifesaving mission to provide compassionate patient care and groundbreaking cancer research for children and adults.

You’re welcome to submit questions to Jenna ahead of this event by emailing us at [email protected]. Your question may be selected to be answered live during the event with attribution. In either case, your email will be provided to Jenna.

You must have a new or renewed membership confirmed on or since September 1, 2020 to access this live event, or access the replay recording.

The registration link is visible to members only.

For information on Membership, please read our News article.

Speakers

Jenna LebelGuest Speaker

Chief Marketing Officer

Liberty Mutual

Jenna is a passionate marketer with a track record of success in a variety of settings from tech startups to agencies to Fortune 100 insurance company. As Chief Marketing Officer of Liberty Mutual Insurance, Jenna leads the development and execution of the company’s overall marketing strategy. She is responsible for building the Liberty Mutual brand, driving efficient and profitable growth, creating frictionless digital experiences for customers, and improving retention. Jenna has held a series of marketing leadership roles with increasing responsibility since joining Liberty in 2013. Jenna has made significant contributions to the organization building the company’s social, digital, and direct marketing capabilities. She led our insourcing efforts including building out our in-house creative agency, Copper Giants, which creates 80% of all consumer-facing work today. In her last role as VP of Brand & Integrated Marketing, she repositioned the brand, created a new consumer segmentation, and launched the LiMu Emu & Doug campaign which has received positive reception and results contributing to the category’s highest unaided brand awareness growth. Her work at Liberty has been recognized by a variety of publications like AdAge, AdWeek, USA Today, Business Insider, The Boston Globe, Fortune, and Forbes and she has won over three dozen awards including a 2015 Cannes Lions. Prior to Liberty, she worked at Digital Marketing agency, Likeable, managing social media strategy for brands like Verizon, Johnson & Johnson, GE, Medtronic, and Logitech. Jenna earned her BA from Stonehill College and her MA from Emerson College. She currently serves on the Alumni Board of Directors for Emerson College. She was a member of Boston’s Future Leaders program in 2017 and was the recipient of the 2018 Ten Outstanding Young Leaders Award presented by the Greater Boston Chamber of Commerce.

Jackie DeAngelisInterviewer

Financial Correspondent

FOX Business

Jackie DeAngelis joined the FOX Business Network (FBN) as a financial correspondent in April 2019. In this capacity, she covers breaking business news out of the network’s headquarters in New York. Prior to joining FBN, DeAngelis spent 13 years at CNBC where she was the network’s chief energy correspondent as well as the anchor of online commodities program, Futures Now. Throughout her tenure, DeAngelis contributed market reports across CNBC’s daily programming as well as covered the economic impact of events such as, Hurricane Irma, Hurricane Harvey and the Dakota Access Pipeline protests. From 2010 to 2011, DeAngelis was stationed in the Middle East where she interviewed business titans like, OPEC Secretary General Abdalla El-Badri and Saudi Arabian Finance Minister Ibrahi Al-Assaf for CNBC International. Earlier in her career, DeAngelis served as CNBC’s Director of Strategic Programming and Development where her Investing in America: A CNBC Town Hall Event with President Obama special was nominated for an Emmy Award. In this capacity, she also produced various network exclusives featuring industry titans including Berkshire Hathaway Chairman and CEO Warren Buffett, former Treasury Secretary Timothy Geithner and President Bill Clinton, among others. In December 2018, DeAngelis left CNBC for Yahoo Finance where she served as the anchor of the midday program The Ticker. In this role, DeAngelis broke down the top financial stories driving the day while also conducting interviews with business leaders and industry experts including U.S. Shell President Gretchen Watkins and JPMorgan Chief Economist Anthony Chan. A Cum Laude graduate of Cornell University with a Bachelor of Arts degree in Asian studies and history, DeAngelis also holds a Juris Doctor from Rutgers School of Law. She got her start in business as a technology analyst for Oaktree Capital Management where she identified investment opportunities in emerging markets. She is fluent in both Mandarin and Farsi.

Sponsors

  • Exclusive Programming Sponsor:

    Fox Business

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This is a MEMBERS ONLY event.


VIDEO REPLAY (note: may not play on Chrome)

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April 08, 12:00PM EDT
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