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20
Sep

"The Changing Payments Marketing Landscape"

Webinar

Summary

The FCS is proud to partner with LinkedIn to stage an exciting virtual panel discussion on The Changing Payments Marketing Landscape. The goal of the event is to provide insights and perspectives to help educate your audience and grow market share. Join us for this free event on Tuesday, September 20, beginning at 12:00 noon ET.

REGISTER HERE

Panelists include:

  • Allie Martin, Head of Growth Marketing, Plaid
  • Scott Ridout, Senior Performance Marketing Manager, Coinbase

The discussion will be moderated by Katheline Coleman, Senior Director, Financial Services, Canada & Venture (FCV), Linkedin Marketing Solutions.

Driven by disruptive technology and new business models, the Payments category is projected to grow by 30% worldwide to $2.5 trillion by 2025. But with growth and new ways to pay also comes increased competition and in the case of payments, confusion for your customers and consumers. In this webinar we will explore:

  • What are the new models generating growth including BNPL, real-time payments and cryptocurrency
  • The opportunities for merchant and consumer education around these topics
  • How education can win customers through clarity and confidence

Join us for this essential discussion on how marketers and advertisers can create education, clarity, and growth to win market share in this hyper competitive payments category. 

FREE REGISTRATION

Our thanks to our exclusive programming partner LinkedIn.

Speakers

Allie MartinPanelist

Head of Growth Marketing

Plaid

Allie Martin is Head of Growth Marketing at Plaid, which she joined in 2020.

Scott RidoutPanelist

Senior Performance Marketing Manager

Coinbase

Scott Ridout is the Senior Performance Marketing Manager at Coinbase, which he joined in 2020.

Katheline ColemanModerator

Senior Director

LinkedIn

Katheline Coleman is a Senior Director, Financial Services, Canada & Venture (FCV), on the Linkedin Marketing Solutions team at LinkedIn, which she joined in 2022.

Sponsors

  • Exclusive Programming Partner:

    LinkedIn

Tickets:

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This is a free event. Registration is required.

Until the Event

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Start
September 20, 12:00PM EDT
End
September 20, 12:45PM EDT

Address:

ONLINE ONLY