Stamford, CT

Gartner: Vice President of Digital Experience

Gartner equips business leaders with indispensable insights, advice and tools to achieve their mission-critical priorities steering them toward the right decisions on the issues that matter most. Our Corporate Marketing team plays an integral role in fueling Gartner’s growth by building the Gartner brand and digital experience, partnering with sales to drive leads, and converting prospects into Gartner clients.

Job Brief:

The Vice President of Digital Experience will be the champion for the strategic evolution and growth of Gartner’s public facing digital ecosystem, including Gartner.com. Impact and success in this role will be measured by the ability to lead and influence programs that drive leads, promote registrations, and engage target audiences with both existing and new, innovative digital assets.  Successful candidates will have 10+ years of experience in digital marketing and/or digital product development, with at least 3 levels in a leadership role.

What You Will do:

  • Establish and promote the digital strategy of an adaptive, modern Gartner.com that delivers on a diverse set of business needs
  • Establish a clear audience and/or segmentation hierarchy and promote digital evolution of Gartner digital properties based on customer journeys
  • Promote an optimization mindset, initiating a continuous release approach to improving key site elements (registration, downloads, etc) to drive incremental revenue
  • Define, develop and deploy personalization programs that drive engagement and increased conversation among key audiences
  • Oversee content publishing practice (AEM) that supports marketing campaigns and migrates digital properties as needed
  • Oversee and develop UX as a practice that is deployed across all marketing activities, partnering with in-house digital creatives, media buyers, and marketing associates to create outstanding end user experiences
  • Establish clear objectives and success metrics
  • Direct performance measurement, reporting, and analysis
  • Lead strong collaboration and partnership across business units outside of Corporate Marketing, including Product, Sales, and Recruiting
  • Lead, motivate, and develop team of managers and individual contributors, continuously improving the team’s influence and impact with executives and senior leaders

What You Will Need:

  • Expertise in creating and promoting a digital experience road map and/or strategy that balances user needs with business objectives
  • Experience leading teams and cultivating future leaders in a high-performing, goal-oriented environment
  • Strong partnership skills and ability to seamlessly work across reporting lines with cross functional groups
  • Excellent analytical and communication skills, particularly in the ability to analyze Web data and use it to communicate performance and identify opportunities
  • Successful track record of managing large projects, often two or more simultaneously, under tight timelines
  • Experience tracking emerging trends in user behavior and developing UX to serve user needs
  • Experience with personalization engines and/or segment-driven digital marketing
  • Demonstrated track record of leading/influencing diverse stakeholders toward a common solution
  • Big picture thinking complimented by detail orientation
  • Strong problem-solving skills
  • Experience overseeing large departmental budgets
  • Prior experience with Adobe Experience Manager a plus

What We Offer:

  • Limitless growth and learning opportunities.
  • A collaborative and positive culture — Your team will be as smart and driven as you
  • Outstanding compensation — Plus competitive benefits and generous time off
  • A chance to make an impact — Your work will contribute directly to our strategy

Job Requisition ID:50728

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