Brenda Tsai, EVP, Chief Marketing Officer, State Street

FCS New York is proud to close out our in-person events for 2023 with a Spotlight Luncheon at the New York Yacht Club, featuring our guest of honor Brenda Tsai, Chief Marketing Officer, of State Street.

On Wednesday, Dec. 13, Brenda will present the insights and strategy behind State Street’s new brand identity, designed to capture the firm’s past, present, and future, while delivering on the promise of a “One State Street” go-to-market approach. The objective of this approach is to improve the client experience across State Street’s three primary lines of business: Investment Services, Markets & Financing, and Investment Management.

In gratitude to Brenda, the FCS will make a $1,000 donation to the children’s charity of her choice: the American Red Cross.

Please note our new luncheon format:

  • Doors open at 12:00 noon for Registration and Networking.
  • At 12:15, guests will be invited to take their seats. Plated entrees will be served.
  • Welcome remarks by FCS CEO Kevin Windorf.
  • At 12:45, our program will begin with Brenda Tsai’s presentation, followed by audience Q&A.
  • At the conclusion (1:15-1:20), guests will be invited to the South End of the Model Room for coffee, dessert and Networking.
  • Departures no later than 2:00pm.

Sponsorships are available for this event. See see page 5 of FCS Sponsorship Packages 2023-2024. To reserve your sponsorship, please contact FCS CEO Kevin Windorf.

  • Start December 13, 2023 12:00 PM EST
  • End December 13, 2023 01:30 PM EST
  • Location New York Yacht Club 37 West 44th Street New York City


Guest Speaker Brenda Tsai

EVP, Chief Marketing Officer

Brenda Tsai is executive vice president and chief marketing officer for State Street and is responsible for the firm’s global brand and marketing strategy and execution, including content, digital marketing, events, product campaigns and media relations. In this role, Brenda leads State Street’s global marketing team in accelerating customer acquisition, deepening perception around State Street’s […]