FCS Financial Marketer of the Year

Travelers and Lisa Caputo, EVP & Chief Marketing, Communications and Customer Experience Officer,were named the 2024 FCS Financial Marketer of the Year (FMY). This Award recognizes innovation, creativity and impact in the financial services marketplace, and rewards the marketer and the marketing leader responsible. The award was presented during a sold-out awards gala on the evening of Tuesday, December 2.

A panel of 13 senior marketing executives reviewed a diverse array of submissions for this year’s Award. The panel also recognized as runners-up Invesco and Matthew Heath, Chief Marketing Officer, EMEA & North America(first runner-up), and TIAA and Micky Onvural, Chief Marketing & Communications Officer (second runner-up), for their marketing accomplishments in 2024.

The Judging Day co-sponsors were FOX Business and The Wall Street Journal | Barron’s Group. The Gala was sponsored by Crossmedia, Episode Four, MullenLowe, The New York Times, Publicis Sapient, Spark Foundry, TBWA\Chiat\Day\NY, TIAA, and Travelers.

At the Gala, the FCS announced donations to three children’s charities, as selected by the FMY winners:

• Lisa Caputo: $3,000 to The Hole In The Wall Gang Camp
• Matthew Heath: $1,000 to Madison Square Boys & Girls Club
• Micky Onvural: $1,000 to Student Sponsor Partners

The FCS Financial Marketer of the Year Award celebrates how marketing and communications can advance a firm’s business objectives and elevate the standard for exceptional work in the marketplace.

Any questions on the Award or the Gala can be sent to FCS CEO Kevin Windorf.

Pictured above are members of the Travelers marketing team along with their agency partners: Mitch Sheiner (Spark Foundry), Chris Klein (TBWA), Kristen Fox, Deb Breines, Bob O’Leary, Carolina Palomino (Spark Foundry), EJ Conlin, Rebecca Reichardt, Tori Habuda, Marissa Mounds, Rosalie (Rosie) Jones (TBWA), Jasmine McDonald (TBWA), Elliott Carter (TBWA)