“Financial Marketers Enter the Streaming Wars”

Eric Wilker is the Senior Vice President, New Growth Initiatives and Partnerships, at Warner Media, Corporate Synergy.  In this position, Wilker is responsible for generating new revenue growth through innovative partnerships and synergy opportunities through the combined assets and capabilities across AT&T including Warner Media and Xander.  HBO Max, AVOD the future of digital advertising and 5G are current areas of focus. Prior to his current role, Wilker served as Senior Vice President, Business Planning & Operations, at Warner Bros. Worldwide Television Marketing where he oversaw all operations and strategy for the Studio’s Worldwide Television Marketing unit, an award-winning, full-service in-house agency providing a wide range of advertising, marketing, promotions, digital media, publicity and communications solutions to the production and distribution divisions of the Warner Bros. Television Group. He led a team focused on global strategy as well as business and partner development. Wilker also has helped create and develop the Warner Bros. Brand Innovation and Partner Program, an ongoing initiative that provides a path for innovative companies — both small and large — to work with Warner Bros. in new and mutually beneficial ways. Entrepreneurs and business owners compete for the chance to pitch, create and execute commercial business solutions in partnership with the Studio. Before joining the Studio, Wilker was an independent television producer, serving in a variety of roles on a number of series and specials.  He holds a Bachelor of Arts from Skidmore College, an MBA from The University of Southern California and is a member of the Producers Guild of America.

Stephanie Chang is a veteran editor, writer and content strategist whose team produces powerful storytelling in various forms—from videos to articles to data visualizations and podcasts—for advertising clients of The Wall Street Journal/Barron's Group. Prior to joining WSJ, Stephanie served as the editor of PC Magazine, was a content strategy director at JWT and executive editor and reporter at various magazines and daily newspapers.