Kari Axberg, Co-Head of Marketing, New York Life at FCS New York CMO Luncheon Series

For our February luncheon, FCS New York welcomes Kari Axberg, Co-Head of Marketing, New York Life, as our guest speaker at the New York Yacht Club on Thursday, February 27th.

New York Life is the third-largest life insurance company in the U.S. and the largest mutual life insurance company in the country.

Having run an amazing, heart-felt commercial during this year's Super Bowl, New York Life is telling its story of "175 years of helping people act on their love."

Kari will make her FCS debut and share with us the marketing strategy behind celebrating this major anniversary year, by spotlighting the company’s purpose in a relevant and meaningful way against today’s challenging landscape.

Join us for an insightful — and triumphant — conversation about this unique marketing initiative.

Sponsorships are available for this event.  Please contact FCS CEO Kevin Windorf.

  • Start February 27, 2020 12:00 PM EDT
  • End February 27, 2020 02:00 PM EDT
  • Location The New York Yacht Club, 37 West 44th Street, NYC

Speakers

Guest speaker Kari Axberg

Co-Head of Marketing

As the Co-Head of Marketing at New York Life, Kari oversees the expression of the brand, including strategy, insights, customer experience and creative. Since joining New York Life in 2008, Kari has established the visual and verbal expression of the brand, connecting it in new and impactful ways across all channels, experiences and audiences. Prior […]

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