AI In Action: Marketers Working Smarter, Faster, Better

FCS Returns To Charlotte For Cocktails With Content

The FCS is returning to Charlotte—and to The Mint Museum Uptown—for an AI-focused Cocktails with Content panel discussion on Wednesday, August 26.

Artificial intelligence has quickly moved from an emerging marketing technology to an increasingly important part of the financial marketer’s toolkit. Yet the most consequential questions are no longer simply about what AI can do. Marketing leaders must determine where it can provide genuine value, how it should be integrated into existing workflows, and where human judgment remains essential.

Our panel will bring together three senior marketers representing distinct areas of financial services:

  • Emily Edwards, Chief Digital and Marketing Officer, Allegacy Financial
  • Greg Campion, CFA, Managing Director, Marketing, Barings
  • Darcy Schlakman, Senior Director, Content Marketing – Content Strategy, Ameriprise Financial

Their discussion will explore how financial marketing teams are putting AI to work across content development, customer engagement, personalization, and audience insights. The panelists will examine how marketers are balancing speed and efficiency with quality, compliance, and the trust that financial brands depend on. They’ll also share practical lessons on what’s delivering real value today, what remains unproven, and how their teams are preparing for what’s next.

In gratitude to our panelists, the FCS will donate $1,000 to a children’s charity of their choice.

For sponsorship opportunities, please contact FCS CEO Kevin Windorf, [email protected].

Join us for timely content, cocktails, and the opportunity to reconnect with Charlotte’s financial marketing community.

  • Start August 26, 2026 04:00 PM EDT
  • End August 26, 2026 06:00 PM EDT
  • Location Mint Museum Uptown 500 South Tryon Street Charlotte

Tickets

Speakers

Guest Speaker Emily Edwards

Chief Digital & Marketing Officer

Emily Edwards is the Chief Digital and Marketing Officer at Allegacy Financial, which she joined in 2025.

Guest Speaker Greg Campion, CFA

Managing Director, Marketing

Greg Campion is a Managing Director and Head of Content Marketing for Barings, a $500B global alternative asset manager. At Barings, Greg oversees the firm’s external messaging across areas including investment thought leadership, firm-level client messaging, social media, and advertising & branding. Greg is also the host and creator of Barings’ podcast Streaming Income where […]

Guest Speaker Darcy Schlakman

Senior Director, Content Marketing – Content Strategy

Darcy Schlakman is Senior Director, Content Strategy at Ameriprise Financial. In this role, she leads brand storytelling programs, including the development of content strategies and messaging to bring Ameriprise’s unique value proposition to life for clients and consumers. Before joining Ameriprise in 2025, Darcy led brand content marketing at Honeywell, where she established original content […]