Why Brands Still Matter

This event is sold out.

On Thursday, November 13, FCS New York is partnering with the Cheil Agency Network to present “Why Brands Still Matter.” This Cocktails with Content event will feature a panel discussion with:

  • Patty Sachs, Global Head of Wealth Marketing, Citi
  • Jon Sellman, Chief Brand Officer, M&T Bank
  • Jennifer Lindauer, Director of Brand Marketing, Plymouth Rock Assurance

Moderating the conversation will be Joe Maglio, CEO, Cheil Agency Network, whose growing portfolio of American agencies includes Attention Arc, Barbarian, CYLNDR Studios, Iris, and McKinney.

This event will be hosted in the Cheil Agency Network’s new NYC campus on the 37th floor of 1 Penn Plaza from 5:00pm-7:00pm ET. Join us for the content, plus the networking over refreshments, as we explore how strong financial brands continue to drive trust, differentiation, and long-term value in an increasingly commoditized and performance-driven marketplace.

Seating is limited. First come, first-served.

Our thanks to the Cheil Agency Network for hosting the FCS and serving as our exclusive Programming Partner.

In gratitude to our panelists, the FCS will donate $1,000 to Alex’s Lemonade Stand, whose stated mission is to change the lives of children with cancer through funding impactful research, raising awareness, supporting families and empowering everyone to help cure childhood cancer.

  • Start November 13, 2025 05:00 PM EST
  • End November 13, 2025 07:00 PM EST
  • Location Cheil Agency Network 1 Penn Plaza 37th Floor NYC

Speakers

Panelist Patty Sachs

Global Head of Wealth Marketing

Patty Sachs is a global marketing leader with 30 years of experience delivering bold, business-driving strategies for the world’s top financial institutions and brands. Known for thinking big and leading with purpose, she blends creativity, data, and technology to drive measurable impact.She is currently Global Head of Wealth Marketing at Citi, leading marketing across the […]

Panelist Jon Sellman

Chief Brand Officer

Jon Sellman is an accomplished marketing and brand strategy leader with more than two decades of experience shaping some of the world’s most recognizable brands. As Chief Brand Officer at M&T Bank, he leads enterprise-wide brand strategy, marketing, sponsorships, and creative initiatives to strengthen customer connections and drive growth. Prior to joining M&T, Jon served […]

Panelist Jennifer Lindauer

Director of Brand Marketing

Jennifer Lindauer is Director of Brand Marketing at Plymouth Rock Assurance, where she is leading a transformation to modernize the company’s brand and strengthen consumer connection in an increasingly competitive insurance landscape. She oversees brand strategy, creative development, website experience, and reputation management—ensuring the brand reflects Plymouth Rock’s human, local, and trusted identity across every […]

Moderator Joe Maglio

CEO

In 2025 Joe Maglio became CEO of the new Cheil Agency Network, while retaining his role as CEO of McKinney and Barbarian. The Cheil Agency Network includes McKinney, Iris, Barbarian, Attention Arc and CYLNDR Studios. Joe Maglio was named CEO of McKinney in October 2018 — just the fifth CEO in McKinney’s 56-year history. Since […]

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