Alex Craddock, Global CMO, BlackRock

FCS MOVES is delighted to welcome back to the FCS stage Alex Craddock, Global Chief Marketing Officer for BlackRock. Alex will speak at our Members-Only event virtually and live from San Francisco on Tuesday, November 15, beginning at 12 noon EDT.

Alex will be interviewed by FCS Programming Committee Chair John McCormick of Adnode. They’ll discuss the transformation of the iShares business under Alex’s leadership and how he is approaching his new role as Global CMO.

  • BlackRock is one of the world’s leading providers of investment, advisory and risk management solutions.
  • With a stated purpose of helping more and more people experience financial well-being, BlackRock looks to contribute to a more equitable and resilient world – today and for generations to come.
  • BlackRock is committed to advancing financial well-being, investment access, sustainable outcomes, and inclusive economies.

In gratitude to Alex, the FCS will make a $1,000 donation to the children’s charity of his choice: Covenant House.

You must have a current active membership to access this live event or the video replay.

The FREE REGISTRATION link is visible to members only.

For information on individual and corporate membership, please contact FCS Admin Coordinator Marisa Jago.

This event is sponsorable.  Please contact FCS CEO Kevin Windorf.

  • Start November 15, 2022 12:00 PM EDT
  • End November 15, 2022 12:30 PM EDT
  • Location Zoom


Guest speaker Alex Craddock

Global Chief Marketing Officer

Alex leads BlackRock’s global marketing function and is responsible for developing and executing a global marketing strategy that supports the commercial growth ambitions of the firm,builds BlackRock’s corporate brand reputation and strengthens the BlackRock, iShares and Aladdin brands with our clients. Since rejoining BlackRock in 2018, Alex has been Global CMO of BlackRock’s ETF and […]

Interviewer John McCormick

Chair, Programming Committee

John McCormick is a longstanding director on the FCS board, where he chairs the programming committee.  He is VP, Partnerships at AdNode, overseeing the blockchain-powered platform’s automation of the reconciliation process and media-value increase proposition.  Previously, he was the director of sales for OspreyMedia’s nStream SaaS technology for CTV/OTT and Zumobi’s mobile Microzine solution, selling […]