The FCS Young Members Circle (YMC) is excited to stage our third annual Anatomy of a Winning Campaign event. On Tuesday, June 2, we’ll be hosted by People Inc. at their NYC headquarters. This edition of YMC Talks series gives us a behind-the-scenes look at the strategy and creative that goes into several FCS Award winners.
- This event is designed for FCS YMC members and industry colleagues under 40.
What makes an award-winning campaign? Is it undeniably successful metrics and KPIs? Showstopping creative that can’t be missed? A buzzworthy big idea that challenges status quo? The team and minds behind the brief and execution? All of the above?
Who better to help us dissect the anatomy of an award-winning campaign than three rising stars from brands who have taken home FCS trophies. The discussion with our client-side panelists will be moderated by Irene Huhulea, Senior Director of Content Strategy at People Inc.
There is much to learn from the marketing teams who win consistently at our industry’s biggest awards celebrations — whether it’s the FCS Portfolio Awards, our Financial Marketer of the Year, or our awards for Brand Reputation and Marketing Partnership.
Join us for an evening of cocktails, conversation, and award-winning content.
For more information about FCS YMC, please reach out to committee chair Hailey Brent of BNY or co-chair Tess Gould of Neuberger.

