Pinki Mehta is SVP/MD, Global Marketing and Digital Experience. In this role, she’s responsible for developing and executing strategic marketing programs across Alliance Bernstein’s global asset-management business. Pinki leads brand management; integrated creative, content and digital strategy; operations; and events. With deep experience in digital transformation, Pinki is passionate about building user-centric, data-driven experiences at the intersection of marketing, digital, technology, data and user psychology to drive customer satisfaction and commercial value.

Before joining AB, Pinki led Digital Marketing and Sales Enablement at JP Morgan Asset Management, rebuilding online experiences and modernizing internal tools and capabilities to advance sales productivity. While at Prudential, she built that firm’s first enterprise Digital Center of Excellence, co-leading it for a decade. The center supported corporate brand and marketing as well as each of the firm’s B2C/B2B businesses, building websites, mobile applications, and social solutions while introducing customer experience and product-management discipline to raise increase visibility and client engagement.

Pinki has a Bachelor of Science from Temple University and a graduate degree in Communications/Technology from Columbia University. She works in New York and lives in Pennsylvania with her husband, Sunil and her pup, Lollie. With her two children attending school abroad, Pinki’s travel enables her to stay connected with family and fulfil a lifelong desire to engage with the world.