FCS Charlotte will stage a free virtual event on the topic “Moving from Personal to Hyper-Personal.” Join us on Monday, September 16, from 12:00pm to 12:30pm ET, for a highly instructive presentation by: In an era where personalization has become the norm, businesses must evolve to meet the increasing expectations of consumers. Our event will…
This event is sold out. FCS Charlotte relaunches our southernmost chapter with its first in-person event since 2019. “How Marketing Can Drive Strategic Planning” will be the topic of a panel discussion to be held during a very special luncheon on Tuesday, August 27 at the Foundation for the Carolinas. Our panelists will include: The…
VIDEO REPLAY FCS Charlotte will stage its first virtual event on Wednesday, May 11, beginning at 12 noon ET, when we present Personalization with the Right View of Your Customers. Our panel discussion will feature: David Hixon, Executive Director, CRM & Marketing Analytics, Ally Scott Brannan, Senior Vice President, Digital Marketing, Bank of America Janelle…
Triumphant return to the FCS Charlotte stage for well-regarded marketing executive
FCS Charlotte is excited to present a unique luncheon event, featuring a one-on-one interview with veteran financial marketer Renee Brown, who joined OptumCare (division of UnitedHealthcare) in December 2018 as its Senior Vice President of Marketing. In addition to her storied career at TIAA, Wells Fargo and Wachovia, Renee has a historic connection to the…
Panel and keynote take deep dive into current state of contextual advertising
THIS EVENT IS SOLD-OUT. FCS Charlotte continues its compelling luncheon series with a panel discussion on "Bank Innovation vs. Fintech… and what it means to marketers." The event will open with a presentation by John Tuders, Director of Innovation at Grant Thornton and Adjunct Professor of Innovation at University of North Carolina at Charlotte (UNCC).…
THIS EVENT IS SOLD OUT. FCS Charlotte will stage its first event of 2019 on March 19th with a luncheon on "Marketing Personalization." The event will open with a presentation by Jeff Turner, the head of RED Team at the Washington Post. Jeff's team builds personalization tools and testing for the Post and develops white…
FCS Charlotte event opens marketers’ dialogue on “Voice Revolution”
FCS Charlotte tackles "The Voice Revolution" in this month's luncheon featuring a great line-up of speakers. We'll talk about the next wave of opportunity created by audio marketing, empowered by AI technology, and embraced by consumers more and more each day. From how to best harness search to how to navigate the complexity of AI…
Panel discussion and presentation shine much-needed light on opaque topic of programmatic ads
FCS Charlotte opens its 2018 luncheon series with a focus on Branded Content. Our panel of experts will delve into the integrated roles of "Storytelling, Distribution, and Measurement." Join us for a compelling opportunity to learn from senior marketers at leading financial brands during a wonderful luncheon at the sleek Foundation for the Carolinas. The…
FCS Charlotte evokes the most topical if not critical of issues — "Transparency" — in its final event of 2017, in a return engagement at the Foundation For The Carolinas. Join us for a compelling luncheon discussion featuring a panel of marketing experts and a keynote from a start-up founder who will deliver an entirely…
Despite our reliance on technology, financial services is still a human capital business. How does a brand stay human amid consumer's demand for ease, convenience and safety? Financial services companies face immense challenges in establishing trust, differentiating their offerings, and creating a memorable, distinct brand in the marketplace. More and more financial services players are…
Wells Fargo’s Victoria Karagus headlines the first “cocktails with content” reception for FCS Charlotte
THIS EVENT IS SOLD OUT. The FCS makes a triumphant return to beautiful Charlotte, North Carolina — the nation’s second largest financial services center — for another compelling luncheon discussion at the elegant Charlotte City Club. The topic will be “Using Big Data for Customer-Centric Marketing,” and we'll hear from experts using data in…
Following the FCS' successful event in Boston (10/5) where an expert panel tackled the topic of "Marketing Financial Services to Millennials," we're bringing the discussion to Charlotte. This will be our third luncheon event at the elegant Charlotte City Club, which offers spectacular views of the city and North Carolina landscape. But inside the room,…